Huhu’s House of Dumplings is a health-conscious food brand reimagining Chinese comfort food with freshness, intention, and cultural pride. We partnered closely with the founder to craft a distinct brand story and vibrant visual identity that honors heritage while inviting in a new generation of food lovers.
Huhu’s House of Dumplings
Issues
Culture, Small Business, Startup
Scope
Brand Identity Design, Logo Design, Graphic Design, Video Editing, Website Design, Social Media Content Creation, Print Design, Copywriting, Messaging, Brand Strategy
Brand Identity & Story Development
We worked hand-in-hand with Huhu’s founder to explore and refine a visual language and brand narrative that strikes the perfect balance: a clean, contemporary aesthetic infused with playful details and meaningful nods to Chinese culture and tradition. From the logo to type and tone, the brand is expressive, grounded, and built to scale.
Packaging & Event Signage
We created packaging and event signage that visually pops while maintaining brand consistency. Whether on a table at a night market or in the hands of a new customer, each piece was crafted to reflect Huhu’s values of cultural celebration, wellness, and joy.
Website Design
We designed a clean, scrollable website experience that brings the Huhu brand to life online—highlighting the founder’s story, the handmade product line, and the values behind every dumpling. The site blends visual storytelling with intuitive functionality to support both brand-building and sales.
Social Media Content
We continue to support Huhu’s growth by curating and creating social media content that aligns with the brand’s voice and mission. Our ongoing content strategy builds community, drives engagement, and strengthens the brand’s digital presence as it continues to blossom.